Wednesday, November 25, 2009

Setting the Table


Thanksgiving is upon us! I think for most that means they are busy making preparations for the big meal. It means trips to the grocery store. I've been 3 times since Saturday - seems we keep remembering one more item we need... and of course find many more that just "look so good" we have to buy. It never fails that we prepare food to feed an army, however are expecting less than 10 at our house tomorrow.

While I'm a good shopper, I'm not very skilled in the kitchen, so my job is always prepping the house and setting the table. I love this. I love using all the table linens and dishes and glasses and silverware that for most of the year are simply on display. I typically don't figure out what I'm doing to set the table until the day of. I find it exciting to pull out what I have and combine it in new ways. I love pulling things from other rooms and finding a way to creatively use these items as part of the centerpiece. I get so much satisfaction out of "pulling it off" with things around the house. And, while others at the table are oohing and awhing about how wonderful the food is, I am so much more about how all the food looks as it adorns my pulled together table.
As it stands today, I don't have exact plans for my table yet, but plan to spend a little time surfing for ideas tonight as I pull out all the "possible" items I have to include in this year's table settings. It is sure to be a highlight of my day. Here are some links to some sites I will use for inspiration:


Happy Thanksgiving!
Jen Velarde

Wednesday, November 18, 2009

Our 1st Holiday Market this past Saturday was a success! We invited 20 local Chicago designers to sell their wares with us at our Headquarter's location. The event space looked great and the local designers are so talented- check out the list of vendors and their websites - www.1154lill.com/holidaymarket
I took care of several gifts - which I'll keep under wraps till they are given, but also picked up a couple things for myself and my kids. I couldn't resist the adorable spaceship hat and chocolate brown onsie with striped tie applique for Grey from "Sam and Coop." For Hadley, I got the cutest apron from "So Silly" - its plastic coated oil cloth makes it perfect for her to wear as she "helps" with the dishes. And, after seeing several people try on this perfectly styled red and orange sweater from "Orangyporangy," I succumbed and bought one for myself. Its my new go to weekend wear! A big thank you to all who participated and attended. What a fun day!

Speaking of holiday events, our Chicago boutique is hosting our annual Holiday Cheer event on Thursday, November 19th from 6pm-8pm at 904 W. Armitage Ave. We're offering amazing discounts to our LILL fans- 15% off all handbags and 25% off accessories, event night only. If you want to get some holiday shopping done, rsvp for the event www.1154lill.com/holidaycheer
Hope you can join us to kick off your holidays!
-Jen Velarde


Tuesday, November 17, 2009

What's better than a Gift Certificate?

Our customers often want to share their love of LILL with a friend or family member and choose a gift certificate as a way to give the experience of creating a LILL product to someone special. We see many happy faces coming into the stores or to parties excited to get started creating courtesy of their newly received gift certificate. And while these are always a nice gift, this year we wanted to expound on the gifting possibilities and offer something extra special.

So, what could be better than a gift certificate? How about the whole design experience in a box? How about we offer a way for customers to receive a gift they can get to work on immediately? What we came up with was a "Design a Bag Kit."

How does it work? Send your friend, family member or significant other to LILL via the web, party or store. They select a style they think is perfect for you and order a Design a Bag Kit for that style. Next, we package a sample bag of the chosen style, a set of fabric swatches, step by step design instructions and an order form and send it off to you. You happily receive the adorablely packaged kit and get to work picking fabrics for your new LILL. Invite a friend over and mix and match fabrics together or make your selections on your own - either way you get to create in the comfort of home. When you've found the perfect combination, you simply fill out the order form, pack up the sample bag and fabric swatches and send it all back to us with the pre-paid shipping label. In approximately 3 weeks time, your personally designed bag is sent back to you and you are off to show all your friends and family your newest creation!

Its really a great idea for the holidays and all of those special occasions through out the year. Its a gift that offers the ultimate in creativity right away - no waiting to visit the store, find time online or set up a party. And nothing beats the try on, tactile experience that the sample bag and swatch set provides. Check out our website for more details and be sure to tell all your friends and family that LILL's new Design a Bag Kit is on your wish list this holiday season!

Friday, October 30, 2009

Designing with Jillian Harris

Jillian Harris of The Bachelorette fame visited our Chicago Store last night with several girlfriends. She recently relocated to Chicago to be with her fiance, Ed Swiderski, and has been finding her way around the city. She was introduced to 1154 LILL by a friend and was excited to come in and try her hand at designing.

She was a natural! With her innate sense of style and interior design background, she quickly chose three styles to design. She then selected classic textiles for the exteriors of each of the 3 bags so she could "wear them as much as possible." She chose bolder prints - our fresh green and white Southern Charm pattern for her Hadley interior and our graphic black and white Moroccan Tiles for her Erinn interior. She kept her Carolina wallet smart and classic by combining our Black Ink Linen and Charcoal woven grid - the perfect every day wallet to compliment any bag she carries.

Her girlfriends jumped in and designed as well - each one helping the other find something that suited them. After a couple hours of laughter and designing, they left the store and headed to dinner... They'll be back in a few weeks to pick up their bags were all too excited to start carrying them!

They were a really sweet group of friends. As they left, I thought about my own group of girlfriends and how nice it is to get together, have a little wine, a little design and a little dinner. Laughter inevitably fills the space and you relax into your best self every time. I'm looking forward to some good girlfriend time myself this fall..... right after trick or treating tomorrow!

-Jen Velarde

Saturday, October 24, 2009

Happy 5th Anniversary to our Rep, Shelley P!

As you may know, LILL celebrated its 10th Anniversary this August (my how time does fly!). And while we were busy turning 10 this year, our LILL on Location Party Rep program turned 5! One of our Minneapolis reps has been with us from the very beginning and all of us at LILL want to wish a happy 5th anniversary to Shelley P.!

Shelley has been celebrating all month long with special prices on her Fave 5 Bags and lots of great LILL parties. This weekend she's having her official celebration party and since we can't all get there, we wanted you to have the chance to get to know Shelley a little bit. So we asked her a few questions...

Where are you from originally?
I was born and raised in the Western Suburbs of Minneapolis, MN where I have made now my home with my own family. However, I spent 4 years (ok, 4 ½) at Drake University in Des Moines, Iowa.


Where did you meet Jen (our founder & president) and Robin (LILL's vice-president)?
Robin lived on my floor my freshman year at Drake. We rushed together and both pledged Delta Gamma which is where we met Jen. We have been friends for a very long time!

What do you love most about working for LILL?
It has been so cool to watch LILL grow from its most humble beginnings in Jen’s studio apartment in Lincoln Park to the successful company it is today. It is an honor for me to have the opportunity to share my own personal account of the company’s history. I am so proud of my friends and the work they have done. And, in my role, I get to have all the fun. To introduce women to this company and the fabulous handbags is such a thrill! And I have loved meeting such great people at these events. I have forged friendships with a handful of my hostesses whom have now become some of my best friends.


How have the parties changed since you started working with LILL?
If you can believe it, when I first started, I had to take the orders by hand and FAX them to LILL headquarters. The other major distinction is that the brand awareness and gen
eral familiarity with LILL has grown exponentially. This is not a typical sales job, I am merely a facilitator. The bags sell themselves and the process is so interactive and engaging people look forward to doing it again and again.

What about family?
I have been married for 7 years and we have two wonderful kids, Jenna Grace (age 5 ½) and George (age 3). I was so flattered when Jen chose to name the Grace bag for my Jenna Grace. No George bag yet... but that's probably OK!

What are your three favorite fabrics right now?
Not sure I can just pick three, but I'll try. Ooh La La... Lime Leaves... and any animal prints (Kalahari Leopard, Wild Zebra, Lemon Zebra, Snow Leopard)

Do you have a nickname?
In college I was called Link. Its origins are not all that interesting but the name does come out every once in a while now among our friends.

Favorite musician, band or music genre:
It seems like right now we are so kid-focused all we listen to is Kidz Bop and Disney princess soundtracks. But music really isn’t my thing. I don’t even own an iPod (but my 5 year old has one…go figure).

Where did you last go on vacation?
To Chicago to visit my best friends and their kids!


Thanks Shelley for all your help spreading the word about LILL and helping to get our LILL on Location program going. You have been a fantastic assest - AND a great friend - to the LILL Studio! Happy 5th Anniversary!